AudienceConnect
Result
Enter your numbers
p-value and confidence appear here.
Conversion rate
Control
0%
Variant
0%
Relative uplift
p-value (2-tailed)
z-score
Abs. difference
95%+ CI on difference
Sanity check
A two-proportion z-test assumes independent visitors and a fixed sample decided in advance. Peeking and stopping early inflates false positives.